The most effective web sites are those that can attract and keep customers by being user-friendly and easy to navigate -- using a web site is a discretionary activity, where the user is king and can easily move elsewhere if presented with ambiguities or confusing options. Web sites MUST be designed with the user as the primary concern if they are to succeed.
User Centred Web Design is an original and practical guide to designing or transforming successful interactive web sites, focussing on designing for the end-user. In a concise, readable text it presents an overview of user-centred interactive website project management and design, providing practical advice and proven methodology, as well as ideas and tips for ensuring that the final design meets the needs of both client and end-user.
This book questions the usefulness and purpose behind commonly-used methods and thinking, and will encourage you to develop more creative and user-centred solutions and to embrace more effective management of web design projects.
User Centred Web Design:
* Offers clear, concise, practical wisdom on the design process
* Covers new perspectives and techniques for designing successful web sites
* Contains a wealth of tips, tricks, and techniques for creative design
* Is your personal web design workshop!
About the Author
John Cato has 27 years experience designing software and interactive systems for clients such as Hewlett-Packard, Anderson Consulting, Microsoft, Rio Tinto plc, Westinghouse Systems, and Datastream International, specialising in usability engineering, HCI, and project management mentoring. He is a regular speaker at international conferences and runs a number of workshops and focussed training courses, as well as providing user-centred design consultancy and carrying out usability evaluations for a wide range of clients.
