Home | Amazing | Today | Tags | Publishers | Years | Account | Search 
Designing Effective Web Surveys

Buy
Designing Effective Web Surveys is a practical guide to designing Web surveys, based on empirical evidence and grounded in scientific research and theory. It is designed to guide survey practitioners in the art and science of developing and deploying successful Web surveys. It is not intended as a "cook book"; rather it is meant to get the reader to think about why we need to pay attention to design. It is intended for academic, government, and market researchers who design and conduct Web surveys.

About the Author

Mick Couper holds a Ph.D. in sociology from Rhodes University, an M.A. in applied social research from the University of Michigan, and an M.Soc.Sc. from the University of Cape Town. He has more than twenty years of experience in the design, implementation, and analysis of survey research on a variety of topics and using many different methods. He has consulted for numerous organizations, both private and public, on all aspects of survey design and data collection. His current research focuses on survey nonresponse, self-administered surveys, and the application of technology to the survey data collection process (including CATI, CAPI, audio-CASI, IVR, and Web surveys). He is co-author of Nonresponse in Household Interview Surveys, chief editor of Computer Assisted Survey Information Collection, co-editor of Methods for Testing and Evaluating Survey Questionnaires, and co-author of Survey Methodology. He has published extensively in a variety of journals. He is a leading international expert on the design and implementation of Internet surveys and regularly teaches short courses, consults, and presents findings of research on Web survey design.
(HTML tags aren't allowed.)

Adobe Flash CS6 Revealed
Adobe Flash CS6 Revealed

ADOBE FLASH CS6 REVEALED introduces Adobe Flash CS6 Professional, the industry-standard software for developing interactive experiences on the Web, desktops, mobile devices, and tablets. Following an overview of Flash fundamentals, the book progresses to individual Flash skills, such as drawing, animation, special effects, audio, video, and...

Microsoft .NET Remoting
Microsoft .NET Remoting

Learn how to leverage .NET Remoting to build scalable Internet-based distributed applications!

The Microsoft .NET Framework offers a flexible model for creating and extending distributed applications through remote object interaction: .NET Remoting. Discover the ins and outs of this advanced object...

New Economy Edge: Strategies and Techniques for Boosting Online Profitability
New Economy Edge: Strategies and Techniques for Boosting Online Profitability
Reports of the power of the internet - for businesses, customers and consumers - have swung violently in nature during the past decade. Some people claim that the ‘new economy’ is the greatest force since the onset of the Industrial Revolution, while others argue that this is hype, pointing to inflated share prices and business failures...

Beginning C++ Through Game Programming, Third Edition
Beginning C++ Through Game Programming, Third Edition

Cutting-edge computer games rival the best that Hollywood has to offer in visual effects, musical score, and pure adrenaline rush. But games are a form of entertainment unlike any other; they can keep players glued to their monitors for hours on end. What sets games apart and makes them so engrossing is interactivity. In a computer game, you...

Encyclopedia of World Cultures: Europe (Encyclopedia of World Cultures)
Encyclopedia of World Cultures: Europe (Encyclopedia of World Cultures)
Europe is in tremendous flux. Political boundaries and designations are changing with dizzying speed. Population mobility is altering the human landscape in astonishing and unpredictable ways. To publish this volume on European cultures at this particular historical juncture provides both a wonderful opportunity to offer a much-needed resource to...
Frommer's Thailand (Frommer's Complete Guides)
Frommer's Thailand (Frommer's Complete Guides)
  • Our long-time resident author will lead you to the tastiest street food, finest beaches, liveliest nightlife, richest temples, and most restorative holistic health retreats.
  • A new active vacation planning chapter will help you plan the best swimming and diving adventures on the eastern seaboard and...
©2021 LearnIT (support@pdfchm.net) - Privacy Policy