The message in this book is likely to be a revelation for anyone who makes presentations. The possibilities described may surprise, but they are real and – very important – they are tried and tested. They can turn many a pedestrian event into something special and, above all, can maximise effectiveness in a way that directly builds business. For many applications this is the future of presentations. Make of it what you will – it may literally change your life, certainly it can change your presentations and what they achieve.

When I knew that the first edition had sold out in just over 12 months I decided to ask the newsletter readers what, if anything, needed to be added. The resounding response was for some information on the research that has guided the development of most of the ideas in this book and in particular the theory supporting Passive Mnemonic Processes™ and so in this new edition I have included an overview of some of the more important ideas that have influenced the theory and practice of Killer Presentations.