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Deadline Fitness: Tone Up and Slim Down When Every Minute Counts

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When I moved to Los Angeles from the East Coast, I was thrilled to have the opportunity to work in the entertainment industry. As I was studying and building my fitness business, my day job was as an assistant account executive at a Beverly Hills public relations firm. I spent lots of time with up-and-comers as well as with the most established actors, and after a while, I started to notice that every time any of them had a major audition or had just landed a role, they’d fly into a crazy panic about how their bodies looked. Time was short, and they needed to lose weight, lean out, and shape up fast. But none of them had any idea how to do it. Back then personal trainers were hard to come by—unlike today.

I clearly remember a beautiful British actress who had just landed a starring role on Star Trek: The Next Generation. She was probably 15 or 20 pounds overweight, but had no idea how to handle it. So she went on the latest herbal diet pill and basically starved herself into thinness. I thought, There’s got to be a better way to help these wellmeaning people get what they need without putting them in danger.

From top celebrity fitness trainer Gina Lombardi--deadline-focused weight-loss and fitness secrets to shape up for special occasions

Whether it's a wedding in two months or the Academy Awards 30 days away, many people feel stressed out about getting fit and looking their best for a big occasion. In Deadline Fitness, readers can find the perfect program to meet their weight-loss and fitness goals. With five individualized plans for different time frames, the book combines proven, easy-to-follow exercise and eating plans with dramatic, inspiring stories about the special life events that spur us to tone up and look great.

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