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Designing for Performance: Weighing Aesthetics and Speed

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As a web designer, you encounter tough choices when it comes to weighing aesthetics and performance. Good content, layout, images, and interactivity are essential for engaging your audience, and each of these elements have an enormous impact on page load time and the end-user experience. In this practical book, Lara Hogan helps you approach projects with page speed in mind, showing you how to test and benchmark which design choices are most critical.

To get started, all you need are basic HTML and CSS skills and Photoshop experience.

Topics include:

  • The impact of page load time on your site, brand, and users
  • Page speed basics: how browsers retrieve and render content
  • Best practices for optimizing and loading images
  • How to clean up HTML and CSS, and optimize web fonts
  • Mobile-first design with performance goals by breakpoint
  • Using tools to measure performance as your site evolves
  • Methods for shaping an organization’s performance culture
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A Complete Guide to Quality in Small-Scale Wine Making
A Complete Guide to Quality in Small-Scale Wine Making

As the wine industry has experienced a period of rapid global expansion, there is a renewed emphasis on quality and consistency even within the small winery industry. Written for the small production program, A Complete Guide to Quality in Small-Scale Wine Making is for the novice to intermediate level winemaker seeking...

Building Self-confidence for Dummies
Building Self-confidence for Dummies
Includes advice on making a great first impression

Be more confident in all walks of life

We could all use a little more confidence in our lives. With a push in the right direction, you can discover how to carry yourself confidently at work, at home, and even in relationships. This friendly guide shows you what confidence is and where...

Mastering Apache Spark
Mastering Apache Spark

Gain expertise in processing and storing data by using advanced techniques with Apache Spark

About This Book

  • Explore the integration of Apache Spark with third party applications such as H20, Databricks and Titan
  • Evaluate how Cassandra and Hbase can be used for storage
  • An...

Smart Thinking: Skills for Critical Understanding and Writing
Smart Thinking: Skills for Critical Understanding and Writing

Smart Thinking: Skills for Critical Understanding and Writing 2E is a practical step-by-step guide to improving skills in analysis, critical thinking, and the effective communication of arguments and explanations. The book combines an accessible and straightforward style, with a strong foundation of knowledge. The text treats...

Pro ASP.NET SignalR: Real-Time Communication in .NET with SignalR 2.1
Pro ASP.NET SignalR: Real-Time Communication in .NET with SignalR 2.1

ASP.NET SignalR is the new solution to real-time communication between servers and clients in .NET. Use it to push new data to a web page or mobile device as soon as it becomes available, whether it’s a notification, live chat, up-to-the-minute financial data, or a range of other exciting applications. Innovations like Google live...

Methodology and Technology for Power System Grounding
Methodology and Technology for Power System Grounding

Grounding is the fundamental measures to ensure the safe operation of power systems, including power apparatus and control/monitoring systems, and guarantee the personal safety. Grounding technology is an interdiscipline involving electrical engineering, high voltage technology, electric safety, electromagnetics, numerical analysis, and...

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