Home | Amazing | Today | Tags | Publishers | Years | Account | Search 
OpenX Ad Server: Beginner's Guide

Buy

OpenX is the world's leading independent ad server and it provides you with the simple tools you need to make money from advertising. Although OpenX is a fast, robust ad serving solution to power all of your digital advertising, it can be challenging to get beyond the basics and build an advertising system that meets your needs perfectly.

This practical guide gives you a hands-on experience on using OpenX Ad Server, helping you develop feature-rich and professional advertising solutions for web sites with world-class ad serving functionality. The book explores the powers of OpenX Ad Server and provides you with impressive ad server solutions.

OpenX Ad Server Beginner's Guide will help you gain control over all the advertising needs of your blogs and web sites on a centralized ad-serving platform, for much easier management than traditional with methods. You will be able to run your own ads and sell your ad space to advertisers at the same time. You will learn how to serve ads according to origin of the visitors using GeoTargeting features. Combined with OpenX Channels, you will maximize your online revenue with relevant ads. This book also tells you how you can integrate other popular Ad networks like Google AdSense, Amazon and so on. Using OpenX for multiple accounts, tracking the success of ad campaigns using statistics, and reports are also discussed in detail.

What you will learn from this book

  • Learn the essentials of online advertising from the advertiser and publisher points of view
  • Install and utilize OpenX Ad Server effectively to make your business run faster
  • Get to know the usage of all the campaign and banner types
  • Manage ad campaigns and banners on multiple web sites from a centralized platform
  • Display ads according to their importance and alter the under-performing ads easily and swiftly
  • Learn the most effective way to work with web site ad zones
  • Maximize your profits by selling your ad space on your blogs and web sites effectively
  • Take full advantage of GeoTargeting for generating maximum revenue by showing ads according to visitor origin
  • Utilize the channels to show relevant ads based on the content of web sites
  • Integrate Google AdSense and Amazon ads with your web sites using OpenX
  • Convert OpenX Ad Server into a multi-user ad management platform for advertisers, publishers, and ad agencies
  • Track the success of any ad campaign, banner or web site zone using detailed statistics, and reports

Approach
Written with a step-by-step but friendly and engaging approach, this Packt Beginner's Guide is designed to be placed alongside the computer as your guide and mentor. Step-by-step tutorials are boosted by explanations of the reasoning behind what you are doing. You will quickly pick up the necessary skills, tips, and tricks for building a successful OpenX ad server with practical examples that help you to learn by experiment and play.

Who this book is written for
If you are an enthusiast with clear IT basics, who wants to use OpenX ad server for advertising, then this book is for you.

(HTML tags aren't allowed.)

Distributed Computing and Internet Technology: 15th International Conference, ICDCIT 2019, Bhubaneswar, India, January 10–13, 2019, Proceedings (Lecture Notes in Computer Science (11319))
Distributed Computing and Internet Technology: 15th International Conference, ICDCIT 2019, Bhubaneswar, India, January 10–13, 2019, Proceedings (Lecture Notes in Computer Science (11319))
This book constitutes the proceedings of the 15th International Conference on Distributed Computing and Internet Technology, ICDCIT 2019, held in Bhubaneswar, India, in January 2019.

The 18 full papers and 14 short papers presented together with 5 invited papers were carefully reviewed and selected from 115
...
Data Structures and Algorithms Using Python
Data Structures and Algorithms Using Python

The standard second course in computer science has traditionally covered the fun- damental data structures and algorithms, but more recently these topics have been included in the broader topic of abstract data types. This book is no exception, with the main focus on the design, use, and implementation of abstract data types. The...

Biocomplexity of Plant-Fungal Interactions
Biocomplexity of Plant-Fungal Interactions

Plants interact with a wide variety of organisms in their natural growing environments. Key amongst these relationships is the interplay between plants and diverse fungal species that impact plants in complex symbiotic, parasitic and pathogenic ways. Biocomplexity of Plant-Fungal Interactions explores a broad spectrum of research...


A Decade of Concurrency: Reflections and Perspectives. REX School/Symposium Noordwijkerhout, The Netherlands
A Decade of Concurrency: Reflections and Perspectives. REX School/Symposium Noordwijkerhout, The Netherlands

The REX School/Symposium *A Decade of Concurrency - Reflections and Perspectives' was the final event of a ten year period of cooperation between three Dutch research groups working on the foundations of concurrency. Ever since its inception in 1983. the goal of the project has been'to contribute to the crossfertilization...

Masonry Instant Answers (Instant Answer Series)
Masonry Instant Answers (Instant Answer Series)
THE EASIEST, FASTEST WAY TO ANSWER ANY MASONRY-RELATED CONSTRUCTION QUESTION!

 

INCLUDES CODE REQUIREMENTS!

 

Masonry Instant Answers delivers a no-nonsense, informational format packed with charts, tables, and figures -- just enough detail to get the job done. Perfectly sized for carrying
...
Linear Regression Analysis: Theory and Computing
Linear Regression Analysis: Theory and Computing

This volume presents in detail the fundamental theories of linear regression analysis and diagnosis, as well as the relevant statistical computing techniques so that readers are able to actually model the data using the methods and techniques described in the book. It covers the fundamental theories in linear regression analysis and is...

©2021 LearnIT (support@pdfchm.net) - Privacy Policy