Home | Amazing | Today | Tags | Publishers | Years | Account | Search 
Social Media Metrics: How to Measure and Optimize Your Marketing Investment

Buy

The only guide devoted exclusively to social media metrics

Whether you are selling online, through a direct sales force, or via distribution channels, what customers are saying about you online is now more important than your advertising. Social media is no longer a curiosity on the horizon but a significant part of your marketing mix.

While other books explain why social media is critical and how to go about participating, Social Media Metrics focuses on measuring the success of your social media marketing efforts. Success metrics in business are based on business goals where fame does not always equate to fortune. Read this book to determine:

  • Why striving for more Twitter followers or Facebook friends than the competition is a failing strategy
  • How to leverage the time and effort you invest in social media
  • How to convince those who are afraid of new things that social media is a valuable business tool and not just a toy for the overly-wired

Knowing what works and what doesn't is terrific, but only in a constant and unchanging world. Social Media Metrics is loaded with specific examples of specific metrics you can use to guide your social media marketing efforts as new means of communication.

(HTML tags aren't allowed.)

iPod touch Made Simple
iPod touch Made Simple

The iPod touch is much more than just music. You have all of the features of a PDA—including email, calendar, Google Maps, the App Store, and even phone capabilities—as well as the ability to watch movies and play your favorite games, all packed into Apple’s sleek design. With iPod touch Made Simple, you'll...

Mastering Arduino: A project-based approach to electronics, circuits, and programming
Mastering Arduino: A project-based approach to electronics, circuits, and programming

Mastering Arduino is a practical, no-nonsense guide that will teach you the electronics and programming skills that you need to create advanced Arduino projects.

Key Features

  • Covers enough electronics and code for users at any level
  • Includes complete circuit diagrams for...
vi and Vim Editors Pocket Reference: Support for every text editing task
vi and Vim Editors Pocket Reference: Support for every text editing task

Many Unix, Linux, and Mac OS X geeks enjoy using the powerful, platform-agnostic text editors vi and Vim, but there are far too many commands for anyone to remember. Author Arnold Robbins has chosen the most valuable commands for vi, Vim, and vi's main clones—vile, elvis, and nvi—and packed them into this...


BPMN Modeling and Reference Guide
BPMN Modeling and Reference Guide

Develop rigorous yet understandable graphical representations of business processes

Business Process Modeling Notation (BPMN) is a standard, graphical modeling representation for business processes. It provides an easy to use, flow-charting notation that is independent of the implementation environment. An underlying rigor
...

Windows Azure programming patterns for Start-ups
Windows Azure programming patterns for Start-ups
Windows Azure was officially announced at PDC 2008, but looking back, I had a quick look in the kitchen of Windows Azure in 2007 while I was visiting Redmond during the Lead Enterprise Architect Program (LEAP) sessions. Pat Helland, a senior architect at Microsoft, gave a talk on The irresistible forces meet the movable objects....
Programming in Lua, Second Edition
Programming in Lua, Second Edition

Lua is the language of choice for anyone who needs a scripting language that is simple, efficient, extensible, portable, and free. Currently, Lua is being used in areas ranging from embedded systems to Web development and is widely spread in the game industry, where knowledge of Lua is an indisputable asset. "Programming in Lua" is...

©2019 LearnIT (support@pdfchm.net) - Privacy Policy