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Software for Your Head: Core Protocols for Creating and Maintaining Shared Vision

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The first publication of the most significant results of the authors' unprecedented five-year investigation into the dynamics of contemporary teams. Will provide a means for any team to create for itself a compelling state of shared vision. Softcover.

We didn’t create The Core.

Instead, we watched it grow. We did, however, along with John Rae-Grant, create the set of initial conditions under which The Core protocols, or something very much like them, would almost certainly emerge. Over the years, we have maintained healthy conditions for Core evolution. Along the way, we also pruned the tree from growing into a few false directions. And we added resources: our own money, time, focus, and stamina. We protected it. Took notes. Tried it out. Passed it out.

A proper credit also has to include the hundreds of product developers and other students from around the world who contributed to The Core’s development over the years. Crediting one person or segment of contributors exclusively would be inaccurate, however. The real story is both simpler and more complex.

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