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The PayPal Official Insider Guide to Selling with Social Media: Make money through viral marketing (PayPal Press)

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This book demonstrates to sellers that social media is the ideal focus and PayPal is the best tool to grow profits in today's online marketplace. Key social media sales strategies, tactics, action plans, and real-world success stories for all kinds of sellers are presented, making it easier for sellers to choose the right solutions with PayPal.

This book shows sellers how they can deploy PayPal payment tools, products, and services through their presence on social media. Sellers will see how to apply PayPal via custom apps, buttons, badges, widgets, and more. Sellers using PayPal can help buyers make transactions as part of their regular networking on posts, blogs, tweets, podcasts, videos, group-sites, and more.

This book provides a PayPal playbook to help casual sellers and established business owners use social media to build better ongoing customer relationships and more profits online.

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Practical DevOps
Practical DevOps

Key Features

  • Get to know the background of DevOps so you understand the collaboration between different aspects of an IT organization and a software developer
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  • Deploy top-quality software and...
The Recording Engineer's Handbook
The Recording Engineer's Handbook
Working as a recording engineer presents challenges from every direction of your project. From using microphones to deciding on EQ settings, choosing outboard gear to understanding how, when and why to process your signal, the seemingly never-ending choices can be very confusing. Professional Audio's bestselling author Bobby Owsinski (The Mixing...
Mastering Apple Aperture
Mastering Apple Aperture

Apple Aperture is one of the leading photo editing software packages available in today’s market. It provides you with all the tools to organize, browse, and perfect your images, so you can make every shot your best shot.

Mastering Apple Aperture aims to teach you the skills and knowledge necessary to become a master of the...


Animation Writing and Development, : From Script Development to Pitch (Focal Press Visual Effects and Animation)
Animation Writing and Development, : From Script Development to Pitch (Focal Press Visual Effects and Animation)
"The real value of this tome lies in its concise technical approach, offering newcomers various route-maps through the storytelling maze." - Imagine magazine

Become a successful Animation Writer!

The art. The craft. The business. Animation Writing and Development takes students and
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World Economic Situation and Prospects 2006
World Economic Situation and Prospects 2006
World economic growth slowed noticeably in 2005 from the strong expansion in 2004. The world economy is expected to continue to grow at this more moderate pace of about 3 per cent during 2006.This report provides an overview of recent global economic performance and short-term prospects for the world economy and of some key global economic policy...
The User Experience Team of One
The User Experience Team of One
There are some things you should never do at the same time: Move. Have a baby. Adopt a puppy. Change jobs. Leah did all of this while also writing this book.

And while anyone who knows Leah shouldn’t be surprised by her ability to pull all of this off, this speaks to a tenacity shared by those who find
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