Tap into the power of the free and open source software package, vtiger CRM—the popular alternative to commercial CRM tools. This powerful tool has enjoyed worldwide success and is being utilized by small and large organizations alike. You, too, can add real, modern CRM (customer relationship management) to your business model, and enjoy the growth that comes with it.

This book covers the basics of installing and using a CRM system, explaining how to implement vtiger’s powerful features for your business, adding extensions, plug-ins, and theming. It provides a step-by-step guide to installing, configuring, and customizing vtiger even at the code level, with practical advice and directions. This is book is written for IT professionals and business managers who have power-user computer skills and are looking to improve sales management processes and/or customer service processes.